What is a good TikTok engagement rate?

Larger accounts often land near low single digits; strong hooks can push individual videos much higher.

How important is posting frequency?

Consistency helps the algorithm learn your audience—most growing creators post daily or near-daily.

Do brands care about followers or views?

They care about proof: median views, audience fit, and outcomes from past partnerships.

How do I stand out to brands?

Package verified stats, niche positioning, and 2–3 relevant case studies in a link-based media kit.

Top 100 profiles · Apr 2026

Who has the most followers on TikTok?

See roughly 100 high-scale TikTok profiles (approximate public metrics). TikTok rewards velocity—use this list for context, then show brands your watch-time and conversion story in a CollabKit media kit. Data as of 2026-04-04 — rounded approximations for benchmarking, not live API totals.

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Rank · profile link · followers · videos

Rank	Profile	Followers	Videos
1	@khaby.lame	162M	1.2K
2	@charlidamelio	155M	2.8K
3	@addisonre	88M	1.9K
4	@bellapoarch	93M	142
5	@zachking	73M	421
6	@willsmith	9.8M	89
7	@spencerx	55M	312
8	@dixiedamelio	57M	1.8K
9	@lorengray	54M	2.1K
10	@michaelle	55M	421
11	@riyaz.14	45M	2.8K
12	@jasoncoffee	21M	4.2K
13	@justmaiko	52M	1.2K
14	@krissyj_	25M	89
15	@avani	42M	621
16	@domelipa	72M	1.9K
17	@bxbygirlliyah	8.2M	142
18	@thehypehouse	21M	312
19	@ondreaz	5.2M	89
20	@tonylopez	5.8M	121
21	@lilhuddy	31M	421
22	@noahbeck	34M	198
23	@jamescharles	38M	89
24	@mrbeast	112M	621
25	@itsjojosiwa	42M	1.2K
26	@jojo_siwa	12M	198
27	@selenagomez	59M	89
28	@therock	39M	142
29	@gordonramsay	41M	312
30	@williamli	28M	89
31	@kimberly.loaiza	81M	2.4K
32	@elrodcontreras	25M	421
33	@escorpiondorado	28M	312
34	@montpantoja	42M	1.8K
35	@katteyes	18M	89
36	@rod.contreras	18M	142
37	@soyneiva	32M	198
38	@angeldimariajm	12M	42
39	@doctor.mike	14M	89
40	@doctornicole	8.2M	56
41	@drjuliasmith	6.2M	34
42	@tabithaswatosh	13M	89
43	@abbyroberts	18M	142
44	@siswong	8.9M	72
45	@brentrivera	46M	312
46	@lexibrookerivera	21M	198
47	@benazelart	18M	142
48	@stokestwins	32M	198
49	@alanstokes	12M	89
50	@alexstokes	12M	89
51	@daisykeech	8.2M	56
52	@abigailcowen	4.2M	42
53	@larray	26M	198
54	@pattymayotv	32M	89
55	@onlyjayus	18M	142
56	@science.babe	12M	89
57	@hankgreen1	8.2M	312
58	@billnye	6.2M	42
59	@neil.degrasse.tyson	5.2M	28
60	@nasa	18M	421
61	@google	12M	198
62	@apple	8.9M	89
63	@microsoft	6.2M	56
64	@netflix	42M	312
65	@disney	28M	198
66	@marvel	38M	142
67	@espn	24M	421
68	@nba	18M	312
69	@nfl	15M	198
70	@mlb	8.2M	89
71	@ufc	12M	142
72	@wwe	18M	198
73	@fortnite	32M	421
74	@callofduty	28M	312
75	@roblox	42M	621
76	@minecraft	18M	198
77	@amongus	8.2M	42
78	@duolingo	12M	198
79	@grammarly	6.2M	56
80	@canva	8.9M	89
81	@shopify	5.2M	42
82	@stripe	2.1M	18
83	@openai	8.2M	56
84	@anthropicai	1.2M	12
85	@meta	18M	198
86	@instagram	62M	421
87	@youtube	48M	312
88	@twitch	12M	89
89	@spotify	22M	142
90	@amazon	15M	89
91	@tesla	8.2M	42
92	@spacex	12M	56
93	@bbcnews	18M	312
94	@cnn	15M	198
95	@nytimes	8.2M	89
96	@reuters	6.2M	56
97	@wsj	4.2M	28
98	@forbes	5.2M	34
99	@bloomberg	4.2M	28
100	@techcrunch	3.2M	18

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How to use this data

Study pacing and hooks in the first 1–2 seconds of top creators in your vertical.
Save examples of brand-native storytelling that feels organic, not advertorial.
Benchmark your median views and profile visits before setting growth goals.

TikTok: FAQs

1. Who has the most followers on TikTok?: Creators like @khaby.lame and @charlidamelio have been among the largest; rankings change with trends.
2. What is a good TikTok engagement rate?: Larger accounts often land near low single digits; strong hooks can push individual videos much higher.
3. How important is posting frequency?: Consistency helps the algorithm learn your audience—most growing creators post daily or near-daily.
4. Do brands care about followers or views?: They care about proof: median views, audience fit, and outcomes from past partnerships.
5. How do I stand out to brands?: Package verified stats, niche positioning, and 2–3 relevant case studies in a link-based media kit.

TikTok: top 10 in Apr 2026

@khaby.lame — 162M followers
@charlidamelio — 155M followers
@addisonre — 88M followers
@bellapoarch — 93M followers
@zachking — 73M followers
@willsmith — 9.8M followers
@spencerx — 55M followers
@dixiedamelio — 57M followers
@lorengray — 54M followers
@michaelle — 55M followers

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